A commercial real estate virtual assistant prepares offering memorandums and marketing materials, keeps listings current on LoopNet, Crexi and CoStar, runs tenant and investor outreach, pulls together comps and market research, and keeps your CRM and calendar organized. The broker keeps the relationships, the negotiations and the deals.
Offering memorandums and marketing materials
Every commercial listing needs a professional package before it goes to market. A virtual assistant turns your property details, photos and numbers into:
- Offering memorandums that present the property, the location and the opportunity in one document.
- Property flyers and brochures for email, print and showings.
- Pitch decks for listing presentations and investor meetings.
You review the draft, ask for changes, and the assistant revises it until it's ready to send.
Listings on LoopNet, Crexi and CoStar
Commercial listings live on several sites at once, and each one needs the same facts kept in sync. An assistant creates the listings, uploads photos and documents, and updates every site when the price, availability or details change, so prospects never see stale information.
Tenant and investor outreach
Deals come from follow-up. A virtual assistant builds prospecting lists of likely tenants, buyers and investors, sends email campaigns, and follows up on schedule so no lead goes cold. Replies and interested prospects land in your CRM, ready for you to call.
Market research and comps
Pricing a listing or preparing a pitch takes research. An assistant gathers lease and sale comps, market data and property details into a clear summary you can use for pricing, client conversations and reports.
CRM, calendar and the rest of the office work
Between deals there's a steady stream of admin: contacts and deals to keep current in your CRM, property tours and investor calls to schedule, emails to sort, and documents to prepare. The same assistant can take that off your plate too.
What stays with the broker
A virtual assistant supports your business; it doesn't replace your license or your judgment. Negotiating terms, advising clients and closing deals stay with you. The assistant clears the work around those moments so you have more time for them.
Residential agents can use the same help
Most of this applies to residential real estate too: listing management, virtual tours and photography, social media for listings and open houses, and calendar, email and document preparation.
How to get started
- List the work that eats your week. Note roughly how many hours each task takes. Our hours calculator adds it up for you.
- Start with one or two tasks. Listings and marketing materials are a good first handoff because they repeat with every property.
- Pick a plan. Pay-as-you-go suits a few hours a week; a full-time assistant suits steady daily work.